Stroke of Wow™ Volumising Mascara

Time to boost your lashes to maximum volume with the Stroke of WOW!—a high-performing, pitch black butter LONDON Volumising Mascara with a unique double-sided, moulded brush that defines, lengthens and volumises to boost eyelashes to the max. 

Inspired by the iconic British clock tower, Stroke of Wow conditions lashes as it lengthens and builds volume with each stroke. It’s WOW time! Flip the wand over and use the comb for added lash definition and colour intensity.

• Double-sided moulded mascara brush with special comb to volumise, define and lengthen lashes
• Infused with natural emulsifiers to condition lashes and apply an even coat
• Long-wearing and buildable mascara in pitch black
• Ophthalmologist tested—safe for those who wear contacts
• Gluten free, cruelty-free and vegan

Position the shorter bristle side of the wand at the base of eyelashes and comb through for ultimate volume and length. Flip the mascara wand over and use the comb side for added definition and intensity. For bolder lashes, let the first coat dry and re-apply a second coat.

Aqua (Water/Eau), Glyceryl Stearate, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire de Carnauba, Ricinus Communis (Castor) Seed Oil, Acrylates Copolymer, VP/Hexadecene Copolymer, Cetearyl Alcohol, Polyvinyl Alcohol, Glycerin, Cera Microcristallina/Microcrystalline Wax/Cire Microcristalline, C12-16 Alcohols, Potassium Sorbate, Dicetyl Phosphate, Ceteth-10 Phosphate, Tocopherol, Ascorbyl Palmitate, BHT, Benzyl Alcohol, Lecithin, Phenoxyethanol, Sodium Dehydroacetate, Sodium Hydroxide, Sodium Citrate, Palmitic Acid, Dehydroacetic Acid, Citric Acid, CI 77499 (Iron Oxides).